Japanese football to see Japanese automaker

　　From football to see auto companies. Speaking of Japan, I have to talk about the Japanese national characters. I remember an article read long time ago, which mentions Japan is very strange that it has never had a peasant uprising in the history. Someone asked the Japanese. The Japanese answered: "Why should we revolt to overthrow the rulers?" The Chinese didn't understand and continued to ask: "What if the ruler is very bad to exploit you. You wouldn't overthrow?" The Japanese said quietly: "Then we go to beg the Emperor to correct it."

　　Although it is only a joke, it can be seen that the Japanese don't have many spirit of resistance. They will make a blueprint, then keep revising it and executing faithfully. At the end, the whole schedule will be well completed. The Japanese football launched its own 100-year plan, the manifesto of the Japanese Football Association in 2005, which is the "century dream". They proposed to conquer the world champion in 2050. By 2015, the Japanese football will enter the first fifteen in the world.

　　In this plan, we need to pay attention to a very important point. By 2050, there will be about ten millions people to play football in Japan. We may rarely study the purpose of the Japanese Football Association. What is football, is the first thing it brought up. What is the important purpose for Japanese Football Association to engage in professional soccer league? It's to make soccer a part of the life of the Japanese people.

　　From the performances in 2010 World Cup, the Japanese football has indeed moving forward step by step. It has entered continuous the finals of the World Cup. In the last few group matches, the Japanese football team has not only won, but also obtained good results. At the opener, it defeated Cameroon 1:0.

　　Back to the automobile enterprises in Japan, they are also going forward step by step. Japan is an island country and has not plenty of resources, which require them to develop energy-saving auto models. Therefore, the Japanese car companies start to develop and to research the hybrid vehicles. Under the circumstance that it is not possible for battery technology to breakthrough soon, the government promoted the hybrid strongly at first. As a result, we have seen the success of Toyota's Prius. In 2009, Prius has the first largest sales in Japan. At the same time, with the support of the government, the auto enterprises in Japan are developing the oversea market on a big scale, and also apply the standards of Japanese new energy vehicles to become the international standards, which is a large event for the whole automotive industry. The pursuit for sincerity, practicality and solidity of Japanese automakers are indeed worthy for us to learn from.

　　Just like the Japanese football, when the goal is mentioned, it should not be only about the No. 1 of the world, but also concern the population of 10 million to play football, which is the part of the life to truly enjoy the whole process. It doesn't like the Chinese car companies, which always shout slogans, how many years will become the champion of the world.

　　See original Chinese report Please click:

　　http://auto.sohu.com/20100624/n273048782.shtml

　　(Jianfei Keke)