Fuel consumption identity popular with

　　According to Beijing Daily Messenger, Six months ago, Ministry of Industry and Information Technology announced on its Web site the varied data such as fuel consumption of nearly 6,000 models. Many consumers have also found recently that on the front windshield glass of the new cars there is a logo with vehicle fuel consumption on it. Different from the theoretical fuel consumption provided by the manufacturers and distributors, the data on the logo is latest test data from the Ministry of Industry and Information Technology.

　　Survey: Many consumers have found on the new cars’ front windshield there is a yellow logo, which is the identity of vehicle fuel consumption from January 1 this year. According to the reporter, starting from November 2009, logos of vehicle fuel consumption began to appear on new cars of some brands. The logo accurately marked the cars’ indicate conditions, urban conditions, and comprehensive fuel consumption as well as engine number and other information.

　　“The real fuel consumption will no longer just tell only by the manufacturers. The data released by the Ministry of Industry and Information Technology make a better sense. ” the reporter has found during the interviews that not only the consumers applauded this measure but also some dealers said “transparent fuel consumption” will benefit car sales.

　　Consumers disinterested in the theoretical fuel consumption

　　Previously, Automobile fuel consumption released is entirely tested by the car manufacturers theoretically. However, most consumers believe the actual fuel consumption of their cars’ are higher than announced by the dealers.

　　“Insiders all understand, fuel consumption announced by the dealers are usually theoretical ones with little reference value”. One insider who has engaged in car sales for more than a decade explained that so-called “theoretical fuel consumption” refers to fuel consumption at a speed of 90 km or 60 km per hour, and tested in special circumstances with constant speed and no wind. Besides, the factors such as brake, starting, climbing and downhill are also ruled out. However, since these factors must be taken into account during the practical driving, the actual naturally fuel consumption will be quite different from figures announced by manufacturers.

　　New data released by the Ministry reliable

　　Different from the data entirely tested by car manufacturers and then reported to the Ministry of Industry and Information Technology, the data on the new logo is tested by the testing department authorized by the Ministry on the specialized high-tech road. Then, are the data released by the Ministry of Industry and Information Technology reliable?

　　“I feel the data released by the Ministry of Industry and Information Technology are closer to the actual fuel consumption.” one owner of the new Bora, Mr. Chi has deep feelings: “the new logo just came as the new car last year. Now the range has been nearly ten thousand kilometers. The fuel consumption is 10 liters per 100 km. besides, since I have driven all in the city, the figure is very close to the10.4 liters marked on the identify. We can see the data is quite accurate.”

　　Another owner Mr. Zhang also said the “actual fuel consumption” released by the Ministry of Industry and Information Technology is quite consistent with the one tested by himself.

　　The background

　　In accordance with the light vehicle fuel consumption labeling regulations promulgated by the Ministry of Industry and Information Technology, from January 1, 2010, passenger cars lighter than 3.5 tonnes and light commercial vehicles sold in China should be marked with car fuel consumption on the vehicle body besides announced on the above website to ensure consumers understand clearly. Automakers and imported car dealers need to submit the fuel consumption mark samples of different auto models to the of model the different fuel to the Ministry of Industry and Information Technology, who will regularly release these data.

　　Meanwhile, from January 1, 2010, the ministry of Industry and Information Technology will launch a section named notifications of fuel consumption marks of light vehicles at its website to publicly announce and regularly updated the data on automobile fuel consumption indicator submitted by manufacturers so as to provide a platform for the whole society to obtain, query and retrieve information about fuel consumption of both domestic and imported vehicles. It is ruled that the fuel consumptions identified must be submitted to and then verified by the testing organizations designated by Ministry of Industry and Information Technology (quality inspection departments can designate testing organizations for imported car dealers).

　　Reactions of all parties

　　Consumers: transparent vehicle fuel consumption makes us relieved

　　“Nearly small models of all brands are known as fuel-saving.” Mr. Zhou said before he purchased a car, in order to figure out the most fuel-efficient car, he had visited a lot of online forums and inquired much from friends. However, he finally found that there were so many different views that it was really hard to distinguish. The logo posted on the cars can set the consumers’ mind at rest when purchasing.

　　Ms. Wen said as the fuel consumptions of these nearly 6,000 car models are released uniformly by the national authority, they are certainly more reliable than the data announced by the manufacturers only.

　　“Now low carbon life is being promoted largely. As the actual fuel consumptions are clearly marked, it can help consumers to choose more environmentally friendly vehicles.” Mr. Chi said so.

　　Dealers: rehabilitation for the large displacement cars

　　Sine fuel consumptions are so transparent, will distributors feel vehicles more difficult to sell and consumers harder to persuade. However, 4S shop staff are all welcome to this new measure.

　　Mr. Yang, manager of marketing department of Beijing Hyundai 4S shop said the unified standard test data can allow customers have a more comprehensive understanding of the automobile fuel efficiency of cars on sales.

　　“Since many people are wrongly thinking that large displacement car will certainly have alarming fuel consumptions, the introduction of this logo is a good thing for large displacement cars.” Mr. Zheng, manager of a 4S store in Beijing sells JEEP also said that the actual fuel consumption is also largely connected to the operation level of the driver.

　　(Translator: Yalong/Jessie)

　　See original Chinese report Please click:

　　http://auto.sohu.com/20100618/n272880827.shtml