2010 China' Annual Auto Billboard Launched

　　During the 2010 Beijing International Automotive Exhibition, China's Automotive News Alliance of Major Media announced the official beginning of 2010 China' Annual Auto Billboard. The representatives of 21 member units and more than 30 representatives of automobile manufacturers attended the ceremony.

　　As a representative of the alliance, the member of editorial board and General Manager of advertising department of Yangtze Evening News Zhou Hongyue holds the annual rotating presidency for the year of 2010. Zhou Hongyue announced at the ceremony that 2010 China' Annual Auto Billboard officially started. On behalf of all the representatives of auto manufacturers, Yang Xinqiang, who is in charge of Dongfeng Honda's market and advertising business, delivered a wonderful speech. Yang Xinqiang said, China's Automotive News Alliance of Major Media covers various areas. All the major automobile manufacturers regard those areas as central areas in terms of sales. China's Automotive News Alliance of Major Media and 2010 China' Annual Auto Billboard are based on an objective and fair foundation, which effectively guides the consumption habits of Chinese consumers and promotes the production and sales of vehicles. Then the Marketing Director of Chang'an Ford Cao Ting and Zhou Hongyue poured the red wine slowly into an ice cube on which the words "2010.12 Nanjing" were engraved. 2010 China' Annual Auto Billboard was officially launched.

　　China's Automotive News Alliance of Major Media was founded in the year of 2010 which consists of 21 major media agencies in 20 cities across China. Those media agencies include Yangtze Evening News, Guangzhou Daily, Chengdu Commercial Daily, Sohu Auto, Beijing Evening News, Dahe, Shenzhen Special Zone Daily, Chutian Metropolis Daily, Straits City News, Tianjin Daily, Chongqing Evening News, China Business News, Youth Daily, Hangzhou Daily, Qilu Evening News, Liao Shen Evening News, Xiaoxiang Morning News, Southern Metropolis Daily, Xinan Evening News, New Culture Post and New Life Post. China's Automotive News Alliance of Major Media is the most influential alliance of automotive news media. 2010 China' Annual Auto Billboard covers a number of awards including Car of the Year, Person of the Year, Automaker of the Year, Most Popular New Car of the Year, Most Anticipated Car of the Year, Best Medium-Size Car of the Year, Best High-End Car of the Year, Best Economy Car of the Year, Best Mini Car of the Year, Best Luxury Car of the Year, Best SUV of the Year, Best Imported Car of the Year, Best Energy-Saving Car of the Year, Fashion Model of the Year, Official Car of the Year, Best MPV of the Year, Best Sports Car, Best Cost-Effective Car of the Year, Best Chinese Automotive Brand of the Year, Best Auto Service of the Year and Special Award. There are 21 awards in total. The sub-lists of various places will be revealed. On the basis of comprehensive review of sub-lists, the final result of 2010 China' Annual Auto Billboard will be announced by the end of this year.

　　In September 2004, several major media from 15 provinces and cities of 2010 gathered in the city of Guangzhou, participating in the founding ceremony and the first annual meeting of China's Automotive News Alliance of Major Media. The alliance aims at integrating the resources of major media and promoting the healthy development of automotive industry and other related industries. At the end of 2004, the amount of member media rose to 19 and now there are 21 media agencies in total.

　　The alliance adheres to the principle of "One City, One Newspaper". All the members are mainstream print and online media in China's major cities.

　　All the members of the alliance have the right to set up the feature page of China's Automotive News Alliance of Major Media and use the logo of the alliance. (Translator: Qinghua/Hanxin)

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　　http://auto.sohu.com/20100427/n271791472_1.shtml